Preparing for the launch of a website is more complicated than most people would think. Launching a website takes a lot of time, effort, and money. The site has to be able to offer excellent performance to visitors, or they will not return to the site.
To launch a site, a person needs to design it, consider search engine optimization, there is back end support, sales, marketing, and some IT responsibilities.
Let’s take a look at the importance of web design. People are impatient and fussy, so the website has to load quickly and be flawless. There are some things to consider when looking at a website design.
The website has to be:
- Attractive looking
- Offers some value
There are some things that a web designer has to do to make the site successful before it launches. The following tips can contribute to making sure the website is complete before it launches.
Get approval of the site before it launches
This is usually done over email or by phone. At this point, all paperwork should be completed. The official launch date has to be decided as well as certain times to check in with the web developer. The owner of the site has to tell the designer that the site is approved and ready to go.
Have access to FTP, CMS, and DNS
The FTP (file transfer protocol) information will allow the designer or developer to upload files. This includes any content, plugins, and images that are used to help the site run.
The CMS (content management system) is the system that makes it easier to make changes to the website without being a coding expert. This will also allow clients to make changes and additions to the website from a web browser.
The DNS (domain name server) is the primary domain setting. This will point the domain name to the web hosting so that visitors can access the website.
Selecting the designs and images
The owner needs to select the final designs and images or the site. In some cases, the developer will allow the client to choose the designs that they want. It will depend on the agreement and the project. Any images should be high enough resolution so that they can fit the width of the design. There should be no water marks on the pictures either. Be sure all images are in compliance with all copyright laws.
Everyone involved in developing the site needs to meet to make sure the project is coming along. The project manager should know IT well, and also a bit of marketing and the site designer should be available for at least a week after the site launches to fix any issues.
Finalizing the Site
Clients expect their site to meet certain expectations. Designers are human as well and may make a mistake from time to time, but they can benefit from feedback. That will help them become better at their craft and ensure that all websites are running well.
Launching the Site
Launching the site does not have to be complicated. The owner needs to be able to communicate with the designer at all times especially if there is an issue.
If a person has a strong team by their side working on their project, the site can be up and running in no time at all. The site can run flawless and will allow a business to enjoy success with their website on the internet.
Are you looking for web design in Phoenix? Talk to the experts here at Coronation Internet Marketing and we can deliver you a fantastic looking website.