As a tool for social marketing, Twitter mainly allows you to broadcast your updates on the web. If you follow the the people who “tweet” in your related field or industry, you are going to get a good stream of followers too. Combine your tweets of special discounts or any specials, news updates and discount with fun and quirky tweets.
When a customer says a good thing about you, it is important that you retweet. At all times, strive to answer your follower’s questions. The trick with using Twitter for social media marketing is to dialogue and communicate, which means you should strive to interact with your followers as much as you can.